Design Principles will be a weekly session whereby we're introduced to fundamental principles of visual literacy, colour, theory, typography, layout and format.
Learning Outcomes
- Knowledge and understanding
- cognitive skills
- professional and practical skills
Module Involves
-Relationship between frame, format, figure and ground and their use within Graphic Design
- Colour theory and modes
- Introduction into type, layout and the grid
- Approaches to visual research, critical evaluation and documentation
Context
Develop individual investigation into visual communication
Brief
- Develop visual vocabulary
- Individual and exploratory approach
The module is split into two parts...
1) How do you read?
Develop understanding, workshops, produce a small publication
2) What is a book?
Identify a personal interest and produce a box set of penguin books, including the cover of book(s) and the box cover.
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